'Denim Junkie' - DAZED Magazine
Imagery produced for DAZED Magazine, based on retro and vintage themes, youth rebellion and double denim fashion. The concept is titled 'Denim Junkie.'
Plastic Campaign - Connect4Climate
This campaign was in collaboration with climate change organisation Connect4Climate. I chose to focus it on plastic usage, therefore to make it impactful and thought provoking I collected plastic and rubbish to create the shape of the Earth, the recycling logo, and a sea turtle. The ‘decaying’ style font creates meaning and affect, and the use of the statements across the top of the pages are attention grabbing and convey important messages about our planet, recycling and sea pollution.
Wellbeing Campaign - Twining's X Mind
For this project I collaborated Twining's "here for you, every day" motto with mental health charity Mind tea and talk campaign, as a way to promote Twining's Superblends range in the flavour 'Calm.' I titled it POSITIVI-TEA to reinforce the message of wellbeing and mental health.
The colour palette consists of calm blues, earthy greens and warm yellows, to reflect the ideology of the product and create a natural and soothing atmosphere.
Mockup's designed by FreePik